Wondering why your investor outreach isn't working?
Investors are stuck in "no mode"
The vast majority of founders reach out to investors without a solid opportunity, which leaves investors in permanent "no mode". The nine messages that arrived before yours were so abysmal that the investor has switched off and won't take yours, regardless.
A real example from an investor inbox
Here's a real example of what lands in an investor inbox.
Founder: Hello Jamie, The intention of contacting you is to look for fund to start a tech startup, I have ideas from social media startup, Fintech startup, marketing tech and any other that I can find. I am looking for an angel investor who will invest in my Startup while I am finding a product market fit. Can you be my angel investor?
Me: No sir, I do not invest in idea-stage companies. I would be happy to advise you on some accelerators that could help.
Founder: I have FF round, I will be seeking £3k for 3% of the company, Can you invest £3k to my startup?
Me: Dude, you said you have ideas, not a startup. Show me a UK-registered limited company with some form of value and we can talk about it.
Founder: Yes, I have ideas, ideas that can be turned into a startup, currently I haven't incorporated the startup.
Me: Great, but that's not a startup. I am personally not interested in "ideas". When you have a detailed business model and investment documents, we can talk.
Founder: Can't you invest in a startup incorporated in Delaware as Delaware Corporation?
Me: You don't even have a business model, let alone a Delaware corp. What on earth are you going on about? Please go and write a business model instead of harassing people online.
Founder: It will cost me about £2000 to incorporate the startup, therefore, I can't incorporate until I receive Angel investment.
Me: ...
Don't be the tenth message
Read that again and imagine it is the ninth one of the day. That is the inbox your outreach is landing in, so it needs to arrive with a real opportunity behind it.